Marketo Performance Insights (MPI) gives deep insights into the performance of marketing programs, allowing users to maximize ROI. Users can also figure out the best mix of channels to use and they can create long-term strategies based on these insights. Moreover, the Marketo Performance Insights dashboard can be used to create custom reports for different stakeholders, which can be shared from the platform itself. Showing the true performance of marketing activities, MPI is a valuable tool for marketers.
