Managing Omnichannel Ads with Adobe Advertising Cloud The Benefits and Gains from Using Adobe Advertising Cloud

The Benefits and Gains from Using Adobe Advertising Cloud

 

Learn how Adobe Advertising Cloud provides a single cross-channel advertising platform and enables programmatic advertising.
 
Learning Objectives:
After completing this lesson, you will be able to:
  • Outline the benefits of using Adobe Advertising Cloud
  • Grasp Adobe Advertising Cloud’s value against that of its competitors
  • Map out how Dell benefited from using Adobe Advertising Cloud

Adobe Advertising Cloud is an end-to-end advertising platform that allows marketers to plan and buy ads across channels. Search, display, social, video, and television ad spaces can be purchased, and the ads managed, in one place. Marketers can manage these ads from a single dashboard, measuring incremental performance and optimizing ad spend.