Adobe Customer Journey Orchestration: The Basics The Benefits and Gains from Using Adobe Customer Journey Orchestration

The Benefits and Gains from Using Adobe Customer Journey Orchestration

 

Explore the ways in which Adobe Customer Journey Orchestration benefits businesses and empowers them to provide great customer experiences. 
 
Learning Objectives:
After completing this lesson, you will be able to:
  • Narrate the benefits of using Adobe Customer Journey Orchestration
  • Explain the value provided by Adobe Customer Journey Orchestration

Adobe Customer Journey Orchestration empowers marketers to create automated journeys that are personalized for each customer. Using customer behaviors and preferences—both past and present, the best fit journey is created for each customer. This builds engagement and makes customers more loyal to the business.