Appreciate the business value of Adobe Campaign as a standalone tool or with other Adobe Experience Cloud products.
Learning Objectives:
After completing this lesson, you will be able to:
List the benefits and business gains from using Adobe Campaign
Relate business gains reaped by real-life businesses by using Adobe Campaign
Adobe Campaign can be used to deliver personalized messages to customers on all channels and throughout their customer journeys. This tool enables marketers to deliver contextually relevant messages that make an impact on their customers.