Category

Product

Usage

Insights and Audiences

Adobe Analytics

Collect and analyze online and offline data for a 360⁰ view of the customer journey.

Adobe Audience Manager

Manage the different segments or audiences of the customer base, using its deeper insights to create better-focused new segments.

Adobe Journey Analytics

Display customer interactions on all channels in one interface that is updated in real-time.

Adobe Customer Data Platform

Create real-time customer profiles from all the data gathered, which update as soon as there are new interactions of the customer with the company.

Content and Journeys

Adobe Experience Manager (AEM)

Uses Adobe content management system along with their digital asset management to quickly create and deliver creative assets.

Adobe Journey Orchestration

Orchestrate each customer’s journey by defining situations that trigger different automated responses, personalizing the customer’s experience.

Channels and Engagement

Adobe Campaign

Create and deploy marketing campaigns for all possible channels. Use their AI tools to ensure that the customer sees the right message at the most suitable time.

Marketo Engage - Adobe

Nurture all leads automatically, focus on more important customer accounts, and automate marketing.

Commerce and Conversion

Adobe Advertising Cloud

Design impactful advertisements for all channels on one platform, whether it is search marketing, display ads, TV advertisement, or offline marketing.

Magento Commerce - Adobe

Manage all websites, brands, vendors, and audiences on one platform, taking care of order management, shopping experience, and fulfillment.

Optimization and Scale

Adobe Target

Automatically test and optimize customer experiences on the website, mobile apps, and single-page apps using advanced AI technology.

Adobe Intelligent Services

Predict customer behavior before creating strategies and then measure the return from each interaction to optimize your strategies for better returns.